Ensuring that the content aligns with your brand's image and values is paramount. With ttagz, we've integrated advanced AI verification to ensure that the content you receive is not only authentic but also controlled. Here's an overview of how our AI verification process works and the benefits it offers.
At ttagz, we pride ourselves on offering 'Content Control', but let's be clear – that doesn't mean 'Total Control of All Content and Everything in It'. The beauty of UGC is its spontaneity and authenticity. If you're diving into the world of user-generated content, brace yourself to expect the unexpected. We do our utmost, but there's only so much we can do to curate pure, unfiltered UGC.
If you're after a more controlled narrative, perhaps an influencer platform might be more up your alley. And if that's the case, well... good riddance! We're here for the real, raw, and unexpected moments your customers bring to the table.
How AI Verification Works
Tagging and Categorisation: When users submit content, our AI system scans and tags the content based on recognisable elements within the images or videos.
Sector-Specific Verification: Depending on the sector your brand belongs to, our AI will use a specific set of tags to verify the content. For instance, if you're in the 'e-com' sector, the AI might look for tags like 'flowers', 'food', 'faces', 'shoe', 'perfume', and 'digital watch' among others.
Content Filtering: Any content that doesn't align with the specified tags or shows elements that might be considered off-brand or inappropriate will be flagged or filtered out, ensuring that only brand-safe content reaches your dashboard.
How to set AI Verification
Navigate to your Dashboard
Click Campaign.
Select the Image recognition options box.
Choose from our pre-set list of AI tags.
Click Submit.
Benefits of AI Verification
Consistency: Ensure that all UGC aligns with your brand's image, values, and the specific campaign's objectives.
Efficiency: Manual content verification can be time-consuming. AI speeds up the process, allowing for real-time content filtering.
Accuracy: The AI system is trained to recognise a vast array of elements, ensuring that the content is tagged and categorised with high precision.
Safety: Reduce the risk of off-brand or inappropriate content being associated with your brand, maintaining your brand's reputation.
AI Tags by Sector
To give you a clearer picture, here are some of the AI tags categorised by sectors:
E-com: Flowers, food, faces, shoe, perfume, digital watch, ring, sunglasses, dress.
FMCG: Wine, beer, ice cream, sweets, soda, bacon, sandwich, cake, chocolate, pasta.
Entertainment: Dog, bike, cinema, popcorn, hot dog, bowling, cat, mini golf, festival, theme park.
Hospitality: Beer bottle, beer, pizza, burger, cocktail, wine, alcohol, bar, restaurant, neon.
Travel/Tourism: Beach, pool, bikini, bike, boat, tent, hiking, sunset.
Sport: Football, swimming, cricket, basketball, hockey, stadium, baseball, American football, cyclist, athlete, tennis, volleyball.