ttagz search gives you several filters to home in on your ideal creator. Here are all the filters and how to use them.
Filters are a powerful way to find your ideal creator. Please note that with some filters like location, there is a chance that you could be making your search too specific. If this happens, try to remove the filter or make the search more broad.
Main Filters
Search by Hashtags
Use the '#' function to filter by the hashtags that creators add to their posts. You do not have to enter the hashtags for this filter to work. For example:
โ
#yoga
yoga
These searches work the same way.
Search by Mentions
Similar to hashtags, you can search using the '@' filter, which looks at the mentions that people have used within posts. For example @coca-cola. You do not have to enter the hashtags for this filter to work. For example:
โ
@fitness
fitness
These searches work the same way.
Social Platform
Filter creators across three social media platforms:
Instagram
TikTok
YouTube
If the creator has accounts with other platforms don't worry, these will be listed in their profile section. Click the '+' button to learn more.
Creator Preferences
These filters are interested in the creator and what information and content they are using within their profile. This is useful when you want to find a creator based on their preferences.
Industry/ Interest Category
Find creators based on a sector or industry such as Art & Design or Sports.
Follower Range
The amount of followers the creator has. You can create your own range as large or as small as you like (minimum of 2,500 followers).
Engagement Rate
This is a measure of how much interactions (through likes and comments) the creator is getting relative to their follower count.
Engagement rate is often a good indicator of how popular a creator is and speaks to the quality of their content. Typical engagement rates can be anywhere from 2% to 5%, even with extremely popular accounts.
Locations
Geographic targeting allows you to filter by the location the creator lives (as stated on their account). Begin typing your country or city and the search bar will autocomplete.
GEO targeting is powerful, however targeting too specifically on sparsley populated ares could lead to low search volumes. If this occurs, try to remove the filter or target a larger area.
You can add multiple locations which will be in an 'or' format, i.e., 'London OR New York.
Language
Pick from several popular languages that the creator will be predominately using within their account. The most popular on many influencer platforms is English so you may find limited results if you choose another language.
Age Group
Select from our pre-chosen list of age ranges including:
No Preference
13-17
18-24
25-34
35-44
45-54
55-64
65+
Gender
Choose the creators listed gender:
No Preference
Female
Male
Gender Neutral
Target Audience
The target audience section lets you filter by the people that follow your desired creator. This is an extremely useful if you want to find people who will be purchasing and using your product.
As an example, you may only want to find creators who have female audiences in London. There may be American creators who attract a large British audience, but they would have been otherwise filtered out had you used the 'Creator Preferences' search.
The filters you can choose from work the same ways as in 'creator preferences' and are as follows:
Audience Locations
Audience Age Group
Audience Gender
Audience Langauge
Audience Interests
You can enter things like 'food', 'sport' or any other interest that you would like to target for.
Audience Brand Affinity
Enter brands such as 'Nike' or 'Coca-cola' and ttagz search will find creators with audiences who align with that brand.
You can enter multiple brands which will act as an 'or' function, i.e. Nike OR Coca-cola